Data Usage & Tracking Policy
Understanding how novariqelum collects, uses, and manages tracking technologies to enhance your budget categorization experience
How We Use Tracking Technologies
novariqelum employs various tracking technologies on our budget categorization platform to provide you with personalized financial insights and improve our service functionality. These technologies help us understand how users interact with our categorization tools and enable features like automatic expense sorting and spending pattern recognition.
When you visit novariqelum.com, we collect information about your browsing behavior, preferences, and usage patterns through multiple tracking mechanisms. This data helps us refine our algorithms for better budget categorization accuracy and provides insights that enhance your financial management experience.
Types of Tracking We Implement
Essential Functionality
Required for basic site operation including login sessions, security features, and core budget categorization functionality. These cannot be disabled as they're necessary for platform operation.
Performance Analytics
Tracks how users navigate through categorization features, which tools are most effective, and identifies areas for improvement in our budget management interface.
Personalization Features
Remembers your category preferences, spending habits, and customized dashboard settings to provide tailored budget recommendations and streamlined user experience.
Marketing Optimization
Helps us understand which features resonate with different user segments and enables targeted communication about new budgeting tools and financial education content.
Specific Data We Collect
- Page views and click patterns within categorization tools
- Time spent analyzing different budget categories
- Feature usage frequency and preference settings
- Device information and browser specifications
- Geographic location for relevant financial insights
- Session duration and return visit patterns
- Search queries within our budget database
- Error reports and technical performance data
This information allows us to identify which categorization methods work best for different spending patterns and helps us develop more accurate automated sorting algorithms for expense management.
Manage Your Data Preferences
You have control over non-essential tracking on our platform. While essential cookies remain active for basic functionality, you can opt out of analytics and marketing tracking at any time.
Data Retention and Your Rights
We retain tracking data for varying periods depending on its purpose. Analytics data is typically stored for 26 months, while personalization preferences are kept until you modify them or close your account. Marketing data is retained for 24 months or until you opt out of communications.
You can request access to your tracked data, ask for corrections, or request deletion through our privacy controls. We also provide data portability options if you want to transfer your budget categorization preferences to another service.
Browser-Level Management
Alternative Control Methods
Beyond our preference center, you can manage tracking through your browser settings or privacy extensions.
Third-Party Integration
novariqelum integrates with several third-party services to enhance our budget categorization capabilities. These include analytics providers, customer support platforms, and financial data aggregators. Each partner adheres to strict data protection standards and processes information only for specified purposes.
We regularly audit these partnerships to ensure they maintain privacy standards consistent with UK data protection regulations and our commitment to user privacy.
Questions About Our Data Practices?
Reach out to our privacy team for any concerns about tracking or data usage
Email: info@novariqelum.com
Address: The Boiler House, Newcastle University
Newcastle upon Tyne NE1 7RU, United Kingdom
Phone: +441727869914